by Calculated Risk on 7/22/2022 08:26:00 AM
After two consecutive weeks of lower demand around the Fourth of July holiday, U.S. hotel performance bounced back from the previous week, according to STR‘s latest data through July 16.
July 10-16, 2022 (percentage change from comparable week in 2019*):
• Occupancy: 72.0% (-7.4%)
• Average daily rate (ADR): US$157.23 (+14.9%)
• Revenue per available room (RevPAR): US$113.28 (+6.4%)
*Due to the pandemic impact, STR is measuring recovery against comparable time periods from 2019.
The following graph shows the seasonal pattern for the hotel occupancy rate using the four-week average.
The red line is for 2022, black is 2020, blue is the median, and dashed light blue is for 2021. Dashed purple is 2019 (STR is comparing to a strong year for hotels).
Note: Y-axis doesn’t start at zero to better show the seasonal change.
The 4-week average of the occupancy rate will increase further seasonally over the next month.
Image and article originally from www.calculatedriskblog.com. Read the original article here.